---
title: "The AI Pricing Roadmap: get the free ebook"
description: "Get Ulrik Lehrskov-Schmidt's new book, The AI Pricing Roadmap: How to Make AI the Most Profitable Thing You Have Ever Sold, as a free ebook."
image: https://landing.willingnesstopay.com/hubfs/Social/book_cover_reveal.jpg
---

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# Get The AI Pricing Roadmap ebook. Free for the first 100.

**How to Make AI the Most Profitable Thing You Have Ever Sold.** Ulrik Lehrskov-Schmidt's new book, built on 200+ B2B SaaS pricing projects, many of them now with a major AI component.

**We're giving the ebook away to the first 100 readers only.** Leave your email and the ebook is delivered straight to you for your Kindle, Apple Books or other reading app as soon as it launches.

[Or watch Ulrik explain one of the core ideas first ↓](https://landing.willingnesstopay.com/ai-pricing-roadmap-free-ebook#video)

### Claim one of 100 free ebooks

![The AI Pricing Roadmap Cover New 9 (flat, white)](https://landing.willingnesstopay.com/hs-fs/hubfs/Book%20-%20AI%20Pricing%20Roadmap/The%20AI%20Pricing%20Roadmap%20Cover%20New%209%20(flat%2c%20white).jpg?width=1800&height=2700&name=The%20AI%20Pricing%20Roadmap%20Cover%20New%209%20(flat%2c%20white).jpg)

## What's inside

AI ends the era when cost was a rounding error in SaaS pricing. Every query has a real cost, and the metric that worked in January is often wrong by June. The book shows you how to build a pricing structure that absorbs the movement, in five sections:

- **Why AI monetization is hard.** The five structural problems, starting with the double hockey stick.
- **Map.** Package the product to outcomes and find the real value and cost drivers.
- **Measure.** Measure value and cost without perfect data, and build trust and guardrails into the contract.
- **Monetize.** The AI pricing architecture, credit systems done right, and rollouts that don't blow up renewals.
- **Manage.** Commercial debt, a real pricing function, and how to use the AI repricing window.

**The AI Pricing Roadmap** by Ulrik Lehrskov-Schmidt, author of The Pricing Roadmap.

[Get the free ebook](https://landing.willingnesstopay.com/ai-pricing-roadmap-free-ebook#form-banner)

## The numbers behind it

~1%

of users drive 50-75% of AI cost, from $10M to $200M ARR companies

$380

of AI cost for every $1 of revenue on the worst account we've seen

26x

revenue per euro of AI cost on another account. Same problem, opposite answer.

## Watch: the idea at the heart of the book

Ulrik Lehrskov-Schmidt, founder of Willingness to Pay, explains the double hockey stick: why 1% of your users can drive up to 75% of your AI cost.

## Questions

Is the ebook really free?

Yes, for the first 100 readers. You get the full ebook, not a sample. Once all 100 are claimed, the offer closes.

How do I read it?

You'll get a download link by email. Pick your device and the book goes straight to your Kindle, Apple Books, Kobo or other reading app.

I prefer paper. Where can I buy the book?

The AI Pricing Roadmap is out December 1, 2026 in hardcover and paperback. [Get it on Amazon]([AMAZON%20LINK]).

Buying for your team?

Orders of 5 or more copies unlock extras, from the Map, Measure, Monetize, Manage webinar series to a teardown of your pricing page. [See the team incentives](https://landing.willingnesstopay.com/ai-pricing-roadmap-bulk?hsLang=en).

## Claim one of 100 free ebooks, or get it on your shelf.

[Get the free ebook](https://landing.willingnesstopay.com/ai-pricing-roadmap-free-ebook#form-banner)[Buy the book](https://landing.willingnesstopay.com/ai-pricing-roadmap?hsLang=en)

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